Pusser's goes with their Painkiller like Gosling's Black Seal goes with their Dark 'N Stormy. How so? Most of you already know - both of these are trademarked and the copyrighted property of Pussers and Gosling's respectively. Both have invested years and millions of dollars in what have become valuable properties, and you can believe they can, will and should protect them. Why?
They don't want to lose their investment in considerable time and treasure.
One of the problems with becoming popular and accepted is the risk that these protected names - if allowed to be used withoug challenge - then enter the public domain and can be used by anyone for anything, including suggesting other rums or spirits to make the drink. No distiller or owner can either tolerate or risk a loss of millions in that fashion.
In another thread, we documented the recent enforcement by Goslings in re a small blog that posted a "Dark & Stormy Challenge" that suggested and scored alternative rums in that drink. The webmaster received a kind but firm legal notice from family Gosling's New York law firm, to which he promptly complied and removed the article.
Is it happening again?
Yes, and this time with a nice blogger named Professor Cocktail and with Pusser's Painkiller (link). In this article our good Professor posts two recipes: one very interesting and non-protected martini called the "Income Tax Cocktail". The other is - gulp - is named the "Painkiller", which - double gulp - specifies the usual Painkiller ingredients, but not specifyiing Pussers.
Oops.
That my fellow idiots is a big no-no. Having been present throughout the "Dark & Stormy Challenge" fiasco, I did my public duty to raise my hand and address the bespectacled fellow...
What will the Professor do? As a participant over at the Shillery, I'm confident he knows about the D&S Challenge, and its unfortunate outcome. Stay tuned. Again....Moi:
"Do forgive me, but the Painkiller® is a registered and protected trademark owned by Pussers. Any rum recipe named "Painkiller" must specfically specify Pusser's Blue Label rum. Your recipe cannot be sufficiently distinguished.
Some readers may remember that the former RnD rum review site published, then retracted a recipe for "Painkiller" that didn't specify Pussers. They promptly corrected it. More recently a blog had to retract an article that suggested rums other than Gosling's for their copyrighted "Dark 'N Stormy". This blog actually received a legal notice from Goslings, a rather shocking reality check.
Please allow me to suggest that you specify Pussers, or change the name of the drink. It's the right thing to do. We reviewers especially have the obligation to set a good example, not to mention respecting Charles Tobias and his wonderful Pusser's rums and his Painkiller."