Angostura:10 Cane Rum did not bring sufficient returns
Angostura decided not to renew its contract with luxury giant Moet Hennessy to produce 10 Cane Rum in T&T because the premium rum was not generating sufficient business. In a statement yesterday, Angostura said: “After almost a decade working with Moet Hennessey, Angostura decided not to renew the contracts since it did not bring the returns necessary to continue the business.” The company said they had started to close down operations years ago.
Later in the Article:
Sir David Seale, chairman, Foursquare Rum Distillery, in announcing the agreement, described it as “Barbados’ gain over T&T”, Barbados Industry Minister, Donville Inniss said Barbados is not a low-cost location for manufacturing and as a result they have to tap into the niche areas and rum is a product that is synonymous with Barbados and they will have to exploit fully the rum industry.
Rum Reviews Rankings and Cheat Sheet
References: MGXO, R Mat. GR, Scar Ibis, Apple 12, Barb 5, Pusser's, Wray and Neph, ED 15, 10Cn, West Plant, R Barc Imp.
Is David Seale Richard Seale's relative, or is it the same person?
Edit: nevermind, I saw that Richard is MD, but David is chairman. So can we expect this to live up to the Seales' standard of pure, unaltered, real rum? Might it be a worthy competitor to Barbancourt in the cane juice category?
******* Capn's Log: Richard is a son, and frequently visits South Florida (where we once spent a few hours with him). Although 10 Cane was promoted as a premium rum it pretty much failed due to its lack of character or real flavor. It was less than a year old. Barbancourt's 3 Star is aged 4 years, and the world famous 5 Star for 8 years. Their Estate du Domaine is a full 15 years old. There will be no comparison, although Seale will do his usual top quality job.
